Monthly Archives: January 2012

The most memorable fashions from Oscar Night

It’s award season, and the Academy Awards are on everyone’s mind. Who will take home the prize for Best Actor and Best Actress? What film will come out on top?

We’re curious too, but at BTR, we’re anticipating what everyone will wear even more. For many of us, the red carpet arrivals are just as exciting as the ceremony.

We had a hard time narrowing it down, but here’s the roundup of our favorite looks from Oscars past. They go back close to 60 years, and we’re certain they’ll still be considered elegant, breathtaking, and timeless for the next 60 years – and beyond.

Let’s hope the stars go all out this year – and bring on the glamour!

Invite friends for your chance to win a trip for 4 to Honolulu, Hawaii!

A free trip to Honolulu, Hawaii? Yes please!

Invite your friends to join BTR between Jan 26th, 12:01 AM (ET) and January 29th, 11:59 PM (ET) for a chance to win a 7-night stay at Hotel Aqua Lotus, a trip valued at $3, 850!

You and 3 of your friends/family members will stay at a lovely hotel with a spectacular view of the ocean.

A random draw will take place on Wednesday, February 1st, 2012.

Remember: The more friends you invite, the better your chances. Good luck!


It’s time to refresh your home

With all the time you spend in your home, it can fade into the background of your life, so to speak. With this week’s Refresh Your Home events, it’s an amazing time to revitalize your space and bring it up to date.

Not sure how or in what room to get started? We’ve got a hot tip. A great way to create a pulled-together and cohesive look is to choose a concept you love, and place an element that ties into it in each room of your home. Could be something as basic as stripes or as specific as Art Deco-inspired mirrors – you’re sure to wind up with a homescape you can’t wait to show off.

Having a common thread that runs throughout the whole space will really give it a designer’s touch. We’ve chosen shades of blue as our idea to get you started.

When your wardrobe needs an update, you buy new clothes or accessories. Why shouldn’t it be the same for your home?

The fashion linQ between Hollywood and you

The roster of celebs who love Carole Little’s line, linQ, reads like a “Who’s Who” of Hollywood. Jessica Alba, Vanessa Hudgens, Halle Berry, Charlize Theron, Kate Hudson, the cast of Desperate Housewives, Ellen Pompeo, Ashley Greene, Lindsay Lohan, Selena Gomez, Jennifer Garner, Kristen Bell, Miley Cyrus – the list goes on. All of them have been spotted in the brand’s ultra-soft tees, tops, dresses, and sweaters. With today’s event, you can be among the A-list. And just because celebrities love it, doesn’t mean it’s pricey couture: everything in the linQ event is under $55.00.

Comfortable, stylish, feminine, affordable, versatile – it’s everything you want, and we’ve got it for you.

Shop linQ now

It’s all about the dress – shop today’s events to find your perfect match

There’s no denying the importance of the little black dress; it’s slimming, flattering, and timeless. But if you’re getting amped for the latest spring looks, we suggest pumping up the volume with a more vivid style.

Steal the Night boasts an impressive collection of styles that complement your killer curves. For the full-figured gal with confidence. Va-va-voom!

Spring Fever is not for the faint-hearted. Look for exotic animal patterns, sexy cuts, and tropical hues. A must-see for the modern day wild child.

Ripe and more is ideal for the girl next door who loves sweet and feminine fashions. Have some fun with floral patterns and girly frills. You’ll be too cute to miss!

First Look at Spring is for the timeless beauty who loves clean cuts and a more modest hemline. She loves being a lady and looks for pieces that she can wear for years to come. Think Charlotte from Sex and the City.

Peruse all the dress events and find the dazzler that’s calling your name.

The 69th Annual Golden Globes fashion wrap-up

Awards season is in full effect thanks to Sunday night’s 69th Annual Golden Globe Awards, where Hollywood’s heavy hitters emerged in their couture finest.

Ricky Gervais’ comedy routine was tamer than last year’s, but still had enough shock value to entertain the celebrities who waited uncomfortably for their names to be mentioned. But alas, it’s hard to feel bad for A-listers like George Clooney and Angelina Jolie.

Speaking of Angelina, her Atelier Versace dress was a hit across the board. Countless celebs wrote about how stunning she looked, including Bethenny Frankel, who tweeted, “Brad and Angelina: Winning. Game Over. Why did anyone else even show up?” Kendra Wilkinson also jumped on the Brangelina train with this tweet, “So I just saw a pic of Angelina Jolie @ golden globes n I’m obsessed.”

More standout looks of the night:

Selma Hayek, who dazzled in a shimmering Gucci dress.

Kate Beckinsale showed off her enviable figure in a strapless Roberto Cavalli gown.

Bradley Cooper looked suave and elegant in a black satin notch lapel tuxedo by Tom Ford.

Emma Stone was divine in Lanvin. The dress was in two shades of berry and featured a statement belt.

The stylish lovebirds:

George Clooney wore a classic Giorgio Armani tuxedo and his beautiful girlfriend Stacy Keibler wowed in a long Valentino gown with a cute bow detail on the back.

Angelina Jolie and Brad Pitt in his three-piece Ferragamo suit made everyone starstruck.

Good looking couple alert: Channing Tatum and his wife Jenna Dewan were the picture of fresh red-carpet style. Jenna’s electric sea green Maria Lucia Hohan dress really made her stand apart from the rest.

Which looks did you love and loathe? Tell us on Facebook and Twitter!

Get the whitest smile with Smile Sciences

We don’t have to tell you the importance of a dazzling smile.

Whether it’s walking into a job interview or returning a grin from the hottie across the bar, nothing seals the deal like a beautiful set of pearly whites.

The team at Smile Sciences is helping you get there. With their Lovely Smiles Duo Day & Night Whitening Pens, you can banish messy trays and stop fumbling with strips. Simply brush a thin layer over dry teeth – it’s as simple as that. Lovely Smiles pens even freshen your breath, too.

Shop the Smile Sciences event, and make the best first impression possible.

Tips on how to tidy up your space


Is your home starting to look like it should be featured on A&E’s TV show Hoarders and less like the home of your dreams? Let’s make clutter a thing of the past. While you might have your reasons for keeping the collage you made in grade school, maybe it’s best to store it away and make room for something fresh and modern.

At BTR home, we want you to enjoy your abode as much as possible. That’s why from January 14-20 we’re featuring events that allow you to get organized in style.

5 ways to tidy up your space:

Make friends with storage solutions

If you really don’t want to part with old souvenirs, trinkets, or presents, you can store them away in these functional storage solutions. You can also use them to organize your clothes, shoes, accessories, and so much more. A bonus? You’ll find what you’re looking for that much faster.

Start with one section at a time

Instead of saying “I’m going to organize my entire house in one day,” start with smaller sections. Maybe today you’ll redo your closet (and get rid of clothes you haven’t worn since 2003) and tomorrow can be laundry room day. Getting organized doesn’t have to be daunting. You can do it!

Try a minimalistic approach

There’s no reason for everything you own to be put on display. Simply showcase what you really want shown (picture frames, artwork, etc) and store away the rest. Invest in quality décor that you’ll keep for years to come. You’ll be amazed at how much more inviting your home will be.

Transform your office space

Whether you always work from home or only from time to time, you need your home office to be tidy. Find all the  files, folders, and items you need to get work done. There’s nothing more unsightly (or overwhelming) than a table stacked with papers. Add a dash of personality with stylish bookends and wall clocks.

At the end of the day, your home (aside from keeping a roof on your head) is a reflection of your style and personality. If it’s not currently projecting the image you want, there’s no better time than now to make some changes.

Sneak peek at the GBK Golden Globes Gift Lounge and celebrity sightings in LA

Beyond the Rack is presently at GBK’s Golden Globes Gift Lounge at L’Hermitage Hotel in Beverly Hills. We’ll be there today and tomorrow gifting the nominees as well as other celebrities!

Gifts include some of our fave clothing from top brands Triple 5 Soul, Coupe, Dex, My Tribe, and more.

Here’s the inside scoop on our celebrity sightings so far:

It seems like Soho House is the place to be!

On the night of The People’s Choice Awards, Robert Pattinson and Kristen Stewart were spotted there. Kristen was her usual quiet self and Rob was partying and having fun. John Stamos was there too, looking as good as can be. He was sporting a black V-neck with layered necklaces. John Mayer was dressed super casual in fleece sweatpants and his hair in ponytail. He left alone in his Porsche SUV. Kim Kardashian was seen having lunch at Barney Greengrass Restaurant. She was chatting away on her cell phone!

To get more up-to-the-minute celeb scoop, follow Beyond the Rack’s Twitter page as well as our PR manager Lori’s Twitter page. Stay tuned for our post Golden Globes wrap up.