BTR launches My Curvy Closet with blogger and fashion expert Marie Denee

You asked and we listened!

We’re thrilled to announce the launch of My Curvy Closet – a new BTR category devoted solely to plus size fashions. You’ll be able to shop new plus-size events every week featuring a trendy selection of clothing, outerwear, intimates, shapewear, accessories, and footwear – at the savings you’ve come to expect.

Pleasing our shoppers is priority number one, and we are delighted to offer you the fashions you love available in the sizes that fit your curvy, feminine, and fabulous bodies.

To kick off this exciting launch, we have top blogger and plus-size fashion stylist Marie Denee picking her favorite items October 3-10. She’s committed to boosting the body image of women everywhere and her devoted following loves her for it. Be sure to stop by her blog The Curvy Fashionista, like her on Facebook, and follow her on Twitter to get up-to-the-minute plus-size fashion info!

Marie’s been featured in People Style Watch, Seventeen, Vogue Curvy, and more top publications. Read our Q&A with the fashionista!

Q:  What are some fashion tips you would offer to plus-size ladies?

A: I strongly suggest to find a rule and break it. For so long we have been confined to what we “should” and “should NOT” wear, that it has taken the fun out of fashion. Now that designers are giving us options, step out of your fashion box and experiment!

Q: What are some big fall fashion trends you love right now?

A: Leather, peplums, and the gothic look! Finally, we have leather options, whether faux or real – available in fashion forward cuts and shapes.

Q: As a plus-size style expert and successful blogger, can you tell us what your main motivation was for entering the plus-size market?

A: I have been a big girl all my life. While my size has gone up and down, I have been in retail for most of my life and always saw this void and the effects this has on women. While in school, I decided to study this further and with all the information I found, I decided to start a blog!

Q: What’s the one fashion staple you think every full-figured lady should have in her closet?

A: Oooh, just one? I think every woman should have at least ONE dress that makes her feel like a million bucks. It doesnt have to be a LBD, but one that is timeless and that never fails her!

Be sure to stay tuned for America’s Next Top Model’s first plus-size winner, Whitney Thompson, who will select her favorite looks for the month of October, while sharing her exclusive style recommendations to suit every curvy fashionista.

Be one of the first to shop My Curvy Closet. Our first exciting event features apparel by Jana, a respected brand that has earned a reputation for showcasing high-quality womenswear. Jana’s design philosophy focuses on turning the latest trends into flattering, easy-to-wear fashions. Each collection reflects their signature European-inspired styling and colors. Browse these current, effortlessly-chic fashions now!

Be one of the first to shop My Curvy Closet – your one stop destination for all your plus-size desires.

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