Earn $25 When You Use Visa Checkout

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Earn a $25 shopping credit toward your next BTR purchase just by using Visa Checkout®! Minimum $75 order (before taxes)

From October 13-19, 2014, place a minimum $75 order (before taxes) AND checkout using Visa Checkout®, and receive a $25 BTR shopping credit which you can use toward your next purchase.

Here’s how you’ll receive your credit:

Within 24 hours of checking out, you’ll receive an email from Beyond the Rack containing a gift card code which you can use the next time you checkout. Just enter your code in the box labeled “Enter gift card code here” and click on APPLY.

This is a limited-time offer open to Canadian residents only. Limit one gift card code per member. Visa and Beyond the Rack reserve the right to cancel this offer at any time. Gift card code expires December 31, 2014.

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Hello Gorgeous! Angela Lanter’s Picks

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Passionate about homemaking, beauty and fashion, Angela Lanter is a savvy lifestyle guru. Her hair and makeup tutorials on YouTube are fun, easy to follow and totally on-trend. Her blog, Hello Gorgeous, is full of fashion tips, product recommendations and more. It doesn’t matter what the occasion, Angela has got you covered from head-to-toe with great ideas.

From Oct. 20th-22nd, discover items curated and approved by Angela on BTR. Look for her stamp on apparel, beauty products and accessories to create a whole new look for yourself, styled by her discerning eye.

And don’t forget to check out our Q&A with the fashionista herself:

1) Selecting the right skincare can be daunting with the vast array of products on the market. Between moisturizers, night creams, eye creams, serums and more, what is most important to invest in for a healthy complexion?

I personally feel that the most important investment (out of all of the skincare products I use daily) is a solid eye cream. Your eyes have the most delicate skin on your face, and also are one of the first places to show signs of aging. It’s VERY important to use a good eye cream to help prevent premature signs of aging.

2) What does your fall and winter makeup palette look like? Which colors are you raving about this season?

I love deep reds and wines for lips and for eyes, I’m loving tans & golds…But honestly, I love these colors all year long! They just make the most sense during Fall/Winter.

3) Who is your celebrity red carpet style crush and why?

Blake Lively, hands down. Girlfriend can do no wrong on the red carpet. Her hair and makeup is ALWAYS flawless, and her style is always current but oh so classic and timeless.

4) What are three beauty products you could never live without?

Concealer, mascara & eye cream.

5) If I had a nickel for every time a woman asked “what should I wear” I’d probably be the wealthiest female on the planet. So we want to know, what is the perfect outfit for the following occasions:

Job interview:

Crisp white button-up top with black or gray slacks or a pencil skirt paired with classic nude pumps.

First date:

LOVE the idea of a pencil skirt paired with a tee shirt. Throw a denim jacket or casual blazer on the shoulders.

Office holiday party:

Full or bell skirt paired with a crop top and a snazzy beaded clutch.

Meet the boyfriend’s parents:

A great pair of jeans paired with a blazer and heels. Casual, yet classy.

Winter wedding:

Metallic dress with simple accessories.

Wanna find out more about Angela?

Hello Gorgeous! Blog

YouTube

Facebook

Instagram

Twitter

Posted in Celebrity Style, Events, Tips & Trends | Leave a comment

#BTRManover: Makeover Your Man Instagram Contest

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Is your guy in need of a man-over? Nominate your beau on Instagram for a chance to win him a $500 BTR shopping spree!

All you have to do is:

1) Follow us on Instagram @Beyondtherack

2) Post a photo of your man

3) Tag the photo with #BTRManover

And that’s it! He’ll be your stylish arm candy in no time!

For contest rules and regulations click here.

Contest ends Oct. 23rd, 2014.

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Frightful Finds: Halloween Scavenger Hunt

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Trick or Treat! Halloween has come early to BTR! Participate in our scavenger hunt for your chance to win $250 worth of candy! All you have to do is solve the following riddles and you’ll delight every trick or treater at your door.

We’ve hidden Frightful Finds in three of today’s events. Find the first clue in a 9am ET event, the second in a 12pm ET event, and the third in an event starting at 5pm ET. Don’t worry, even if you miss a start time, the events are live all day.

Riddle #1: Event starting at 9am ET

I may be itsy bitsy, but I make up in style for what I lack in size.

All of my limbs long to accessorize,

which is why I’m hiding in an event full of arm candy.

Riddle #2: Event starting at 12pm ET

Don’t be frightened of my grin.

Children have carved it into my orange skin.

Find me where little hands enjoy creating and building with a well-loved duo.

Riddle #3: Event starting at 5pm ET

BOO! Did I scare you?

I’m not alive, but I’m still around.

Come find your next costume here, just cut out two eyes that are round.

Once you’ve found ALL THREE Frightful Finds, take a screen shot of each (instructions below), or let us know which event and page you found them on. Email contest@beyondtherack.com with the info. Winner will be chosen at random.

Contest closes at 11:59pm Oct. 15th, ET.

How to take a screenshot:

Windows:

1)

Press PrtScn to copy your screen onto your clipboard.

Paste into Microsoft Paint and save.

2)

Use the Snipping Tool

Mac:

Hold down command and shift, and then press 3. The screenshot has now been saved to your desktop.

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Declutter Your Home: Allison Weigensberg’s Tips and Tricks

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Does the clutter in your home sometimes overwhelm you? With the right organization tools and tips, you just might be able to conquer that mess once and for all!

Allison Weigensberg is a professional organizer based in Montreal, and she knows that people lead busy lives. It’s easy to let closets, pantries and home offices become a jumbled mess.

As a frequent BTR shopper, Allison has hand-picked the items you need to help you declutter and organize your home so everything has its place (in other words – find what you’re looking when you’re looking!).

Over-the-Door Purse Rack: I love the over the door purse rack. It is a great way to store your purses, totes, grocery bags etc. It makes great use of the vertical space and is super easy to install.

Double Hook Over Door Rack: The over the door rack is such a versatile product. From hanging an ironing board or folding step stool on the back of the laundry room door to clothes in the bedroom to keep them off your floor, this is one I use everyday.

80-Pocket Jewelry Organizer: This is great for people who really need to see what pieces they have quickly, rather than rifling through a jewelry box. The clear, open pockets make finding and storing your jewelry incredibly easy. You can also hang this on the inside of your closet door if you don’t want your things out in the open.

10 Hole Space Saving Hangers: These hangers can be used in a multitude of ways. You can use it as intended if you have a scarf collection, or attach some shower rings to hang purses, baseball caps, jeans, tank tops and much more.

Accessory Bins in Lime & Melon Geo Print: These are so versatile. I’ve used them everywhere from a kitchen, to an office or a bedroom. If you have to store things out in the open it may as well be in stylish bins like these.

Need more tips and tricks? Check out our Q&A. We asked Allison about playrooms, repurposing common household items and more:

1) Parents know that it’s difficult to keep the play room tidy. As a parent yourself, do you have any tips for toy organization, especially ones that busy parents can keep up with?

I certainly am familiar with the difficulties of being a working parent of two young children. I have first hand experience in how quickly toys and other kid-related clutter can take over a house. The first tip is to sort their toys into categories (e.g. action figures, cars, dress-up, etc.) and then purge. I’ve found it is best to do this when the kids aren’t home. After paring down the toys I use bins to group like toys together. The bins should be easy to open and close so kids can help with clean up. I like to print out labels for the bins as well. Using picture labels helps even the non-readers participate in clean-up.

2) What’s your thought process when confronted with a new space to organize? How do you come up with a method?

I have a knack for looking at a disorganized space and seeing how the pieces fit together. Once I have a sense of how the space will be used, I take everything out and get a better picture of its full functionality. Every project is different, but I have a few simple principles I always find helpful:

Like with Like: It is helpful to sort all of the your items together so that you can get a full picture of everything you have that is causing the clutter. You might love a certain black sweater, but you probably don’t need 15 of them.

Purge: Throw out/donate/recycle the excess, the broken, the expired and the never used.

Put it Back: Find the right means of storage. That could be anything from the right type of hangers, to a cute tote bin. Try and keep frequently used items more accessible.

Label It: Use a label maker, post-it, chalkboard tag or whatever you like. You may know where everything goes but the other people in your house probably won’t and the only way to maintain an organizational system is to make it easy for everyone.

Live With It: Make sure the system you developed works for you and your lifestyle. If it’s not working, don’t be afraid to change it up.

3) On your Instagram, you’ve repurposed hair elastics to create a handy car cell phone holder. Have you repurposed other common items? What is your favorite creation?

Whenever possible I do try to reuse or upcycle things that I already have lying around. I’ve really been into self-adhesive shelf liner in a nice pattern. It takes just moments to transform a shoebox lid into a pretty trinket tray. One of my most versatile items is a scarf hanger I bought from BTR which I combined with plastic shower rings (also from BTR). Put those two together and you can hang up tank tops, jeans from the loops, belts, purses and more, all without taking up too much valuable closet space.

4) What are some of the most common home problem areas? Was there a particularly tough project to tackle that you feel proud of whipping into shape?

Every home has different areas that need help. In some homes you don’t see the mess until you start to open drawers and cupboards, in other homes the clutter can be more apparent. I see a lot of issues with paper clutter, piles of clothes and overflowing pantries. Most of the time the biggest problem is not being able to see what you have.

For example, I recently did a kitchen pantry that needed a lot of love. We were able to get rid of expired food and really see what was under all of the clutter. Sometimes just changing the container you use can make a huge difference. My client had bunch of the same products (for instance I found five open bags of red lentils). She kept buying more because she didn’t know what she had. I consolidated them into clearly labelled large mason jars. By the end of the day everything was so clean and streamlined, my client said the result was very calming. Such a satisfying project!

5) Once a system of organization is in place, how do you suggest maintaining it? For example, your pantry or shoe closet.

The best chance you have of maintaining a new system is to make sure that the spaces are clearly defined and that everyone in the home is on board. Labels are a great way to indicate where things should go. Often it is other members of your family (my husband and kids for example) who are not as committed to keeping things organized. The labels will help them stick with the program. Another tip is to try to follow the 60 second rule. If a task takes less than 60 seconds just do it right away. That may mean putting your shoes away as soon as you get in or returning a jar to the same place you got it in the pantry when you’re done with it. The bottom line is that there is no magic solution. Once you set up the system it will take some work to maintain it.

6) How do you balance practicality and style? i.e. How do you figure out a good method of organization that fits into someone’s existing décor?

My primary concern as a Professional Organizer is to set up functional organization systems. To me, the style has to come second. It doesn’t matter how good something looks if it doesn’t work with your lifestyle. That being said, when choosing the means of storage I always try to pick something that fits into my client’s decor and sense of style. For one client that might mean using plate holders/easels to display family photo albums on shelves but another client might prefer those albums to be out of sight in a cute box in the cupboard.

7) We know you that you are an avid BTR shopper. What continues to be your best/most-used, or versatile purchase?

I am a very avid BTR shopper so there is no way I can pick just one product. Some of my favorites include a clear plastic tray that I use to keep things sorted within drawers, a trunk organizer that folds up when I don’t need it and a closet rod doubler that adds lots of extra room without any reno. I also buy tons of tote baskets and plastic bins. My work bag is actually a great tote from Lug Life. It has a variety of zippered pockets and divided storage to hold all of my organization tools when I go see clients.

8) What are the benefits of hiring a professional organizer over doing it yourself?

Some people have no problem with the organization of their space. Others may be missing that “organizing gene” and that is where someone like me can help. As a member of Professional Organizers in Canada I am trained in this area and am able to guide the client through the decision making process that happens during organization. This can often be a difficult and emotional process, but because I don’t have an attachment to their things I can make the process easier. I have the knowledge and the tools to make organizing as painless as possible. A professional organizer can also be helpful if the client just doesn’t have the time to do it themselves. This can be a busy working parent who just want to get everything in order or children of elderly parents need help downsizing a home.

Make sure to follow her on Instagram and Facebook for even more great ideas. And if you happen to live in Montreal, book Allison for a consultation at http://www.everything-in-place.com/

Posted in Editor's Picks, Events, Q&A, Tips & Trends | Leave a comment

Warm & Cozy: Fall Fashion Boots

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Win your favorite warm and cozy style for fall…and beyond!

All you have to do is check out our Facebook page and vote for the one you like best for your chance to win it for yourself!

Each day we will be showcasing three styles in the following categories:

Day 1, Oct. 6th: Accessories

Day 2, Oct. 7th: Sweaters

Day 3, Oct. 8th: Kids’ Outerwear

Day 4, Oct. 9th: Women’s Outerwear

Day 5, Oct. 10th: Winter Boots

Day 6, Oct. 11th: Fall Fashion Boots

 

Don’t delay, vote now!

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Q&A with Liza Anderson: Publicist to the Stars

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Liza Anderson, founder and President of Anderson Group Public Relations, is one of Hollywood’s hottest celebrity publicists. She represents a diverse spectrum of celebrity clients ranging from Eva Longoria, Terry Crews and Cary Elwes to Neil Strauss and The Most Interesting Man in the World. She pushes the creative envelope and that has made Anderson Group one of the most prominent and successful PR firms in the industry.

Liza knows that it’s crucial for her clients to make a good first impression, and today she is sharing her expertise so you too can nail it. Check out what she has to say about dressing for red-carpet events, job interviews, and celebrity style.

1) Becoming a hot publicist in Hollywood is definitely many girls ‘dream job’. How did you get involved in Public Relations and begin working with so many celebrity clients?

I got involved in PR in college interning at different PR agencies, while I was taking classes in school. I loved everything about publicity. For me, working in publicity was exciting, inspiring, and didn’t feel like a job at all. I couldn’t believe I got paid to show up at work every day. I always loved film and television and enjoyed being around actors. It’s such a creative environment and people in my business are happy, which I also find inspiring. And now that I own my own business, I go into the office every day and each day is different. I never know what sort of adventure lies ahead, and for me, that’s a great way to live. I began working with celebrities when I interned and worked at a company called BWR. At the time, they represented huge TV and film stars. I started off as an assistant answering phones and before I knew it, I had my own clients and was working as a full time publicist.

2) You are one of the hottest publicists in Hollywood, representing a number of A-list stars including, Eva Longoria, Nia Long, Candace Cameron. You attend many high profile red-carpet events with your clients – How do you decide to dress for these type of soirees? What do you usually wear?

I am always running around looking for the perfect outfit for premieres, red carpet events, and award shows. My closet is overflowing with dresses, gowns, and lots of fluffy fun pieces. I am very into buying timeless, classic pieces that I can easily mix and match with other pieces in my closet. For example, I have a gorgeous long black skirt that is belted at the waist that I have had for years. It’s tight but flowing at the ends. It goes with so many different types of tops, so I can dress it up or down depending on the event. I can add color with a great white lace top, make it sexy and sassy with a red halter top, or classic and elegant with a long sleeve silk sweater/blouse. I am all about versatility, simplicity, and practicality. I also tend to choose pieces that are comfortable. I do a lot of running around on the carpet at events so I need to be able to move, and I usually have to sit through long award shows. There is nothing worse than being in an outfit where you look good but you just can’t breathe, or you can’t bend over to fix your client’s gown.

3) With offices in both Los Angeles and New York City, you must hold many interviews with graduates who are dying to work for you. As a seasoned interviewer, what would you suggest interviewees to wear to an interview and more importantly, what not to wear?

I do look at what my potential employees wear when they come into my office because they are a reflection of me, my existing employees, the company, and most importantly, they are an extension of my clients. I don’t expect anyone to come into my office wearing expensive, designer clothes because we are all working hard for our money. I suggest wearing simple, tailored, fashionable outfits that fit. Fit is key. I think stylish and realistic is the way to go. My motto is, “If you wear the item to the beach or to a nightclub, you shouldn’t wear it to the office.” I am a big fan of jeans as long as you can dress them up well, with a fitted blazer and nice shoes. I also love a classic all-black outfit. You can never go wrong with black jeans and muted accessories.

4) On your down-time, what do you like to wear? What are three non-fashion related items can’t you live without?

On my down time, I live in “Beyond Yoga” leggings in every color known to man and Forever 21 t-shirts and tank tops. I love to be comfortable, cozy but also street chic too. I also live in soft sweats like Aviator Nation. I love these brands because they make you feel like you are wearing nothing. Three non-fashion related items I can’t live without are: my Audible.com app (I am always listening to books I order on Amazon), Tetley (my 4-lb terrier/sidekick), and a light foundation for my face with a strong SPF.

5) Which celebrity’s style do you admire most and why?

I admire Angelina Jolie. She is always understated, elegant and sexy without trying too hard. She only dresses up when she has to for an event and she always looks stunning, without overdoing it. She wears her clothes; the clothes don’t wear her. And when she is not an event being photographed, she always looks feminine, comfortable and beautiful—and makes it all look so effortless. January Jones is also another favorite. She’s always fashion-forward and isn’t shy when it comes to experimenting with fashion. An expert of layering pieces and mixing silhouettes, she manages to always look so polished whether she’s on or off the red carpet.

To find out more about Liza and Anderson Group PR, click here.

Posted in Celebrity Style, Editor's Picks, Tips & Trends | Leave a comment

Visa Checkout – An Easier Way to Pay Online

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We now offer Visa Checkout – which makes it easier to pay online.

Start shopping NOW with your Visa Checkout.

Posted in Visa and Mastercard | Leave a comment

BTR Ambush Makeover

We teamed up with international celebrity hair stylist, Rafael Estrella Dunn, to surprise one lucky employee!

Watch as we give her the hair transformation of her dreams, and then treat your tresses to the Brilliance New York event for the products used!

Check out more of Rafael’s work on Instagram: @rafaelestrelladunn and @hairbyred

Posted in Editor's Picks, Events | Leave a comment

Q&A with Nicole “Snooki” Polizzi – Look for her stamp on BTR!

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You may know Nicole Polizzi from her time on the hit MTV show, The Jersey Shore, when she would only go by the one-word moniker “Snooki”. She’s all grown up now with a son, a daughter on the way, a brand new clothing line called SnookiLove, and her own podcast. This week on BTR, look for her stamp to shop her style for kids and mommies alike!

We were lucky enough to catch up with Nicole and chat with her about fashion and making the transition from TV party girl to mother.

Check out what she had to say:

1) Your life has changed drastically over the years – first in becoming a hit reality star, and then in becoming a mother. Which was the hardest to adjust to and why?

My life has been a roller coaster ever since I decided to go on Jersey Shore. 21 years old and ready to party I had the time of my life. But now as a mother, things have definitely changed and I think the biggest challenge ever was having to grow up, and become a good mother to my son. I’m so happy the way I’ve grown up and I absolutely love being a mother.

2) We know you love fashion and now you have another clothing line, “SnookiLove”. How would you describe your style?

My style is like night and day. My usual attire is me with no makeup, rocking work out pants, a simple top and either work out shoes or wedge sneakers. That’s my mom look. When I decide I want to look decent and somewhat classy, HA, I’ll wear one of my 100′s of blazers with high waist paints. That’s my go to look that’s comfy and stylish.

3) Being pregnant, are there any fall trends you are upset to be missing out on? What item can’t you wait to put on again?

Well the good thing is I’m giving birth any day now, so I won’t miss out on fall much. But even being 9 months pregnant, I’m already rocking my favorite fall looks. Fall is my favorite season to fashion because you can layer in clothes and accessories! What girl doesn’t love that? I love pairing up my leggings with a comfortable tank top, a cardigan or blazer, and comfortable boots whether they be cargo and knee high heels. And we can’t forget the stylish scarfs and hats!

4) Who was your favorite featured guest on your podcast, “Naturally Nicole”, and why?

I just recently started my podcast Naturally Nicole to people to get know me for me, not Snooki, and I absolutely love it! I have to say my favorite guests so far that I’ve interviewed are Leah Remini and The Zombie Expert Matt Mogk. I ended up falling in love with Leah on DWTS (Dancing With the Stars) and I’m so happy to have made a friendship with her. She reminds me a lot of myself in a way that she doesn’t give a crap about what anyone thinks. And I loved interviewing Matt because I’m obsessed with zombies, so it was like a dream come true learning about zombies!

5) There are definitely cute toddler fashions for boys, but moms always talk about how they love dressing up their girls! What styles are you looking forward to for your baby girl?

I always envisioned dressing up my girl in animal prints all day! But now that I kind of grew out of that, her closet is filled with pastel colored floral outfits that I can’t get enough of! I’m also obsessed with her pale pink ruffle onesies! Can’t wait to meet her and dress her up to look fabulous!

6) What do you think people would be most surprised to learn about you?

That I’m the most normal down to earth girl there is. People have this stigma of me that I’m Snooki from Jersey Shore, but to be honest that girl doesn’t exist anymore. I’m Nicole, just a young mom enjoying life way too much.

7) What fashion item do you refuse to give up during pregnancy?

My whole closet. All my “normal” clothes. I always try to still squeeze in my bottoms or some tops, knowing that they’re basically belly shirts on me, but I refuse to go full maternity clothes! I’m small as it is, I can make it work!

8) During your partying days, you once said in an interview that you didn’t want to be a role model. Has that changed and why?

I still don’t consider myself a role model. But it is nice to have people tell me what an inspiration I am when it comes to me losing weight, becoming healthy, and changing my whole lifestyle and life for my son. I’ve helped a lot of people with conquering their weight issues and also becoming a better person. It’s possible! Just takes time. I’m glad I can help others out, but waking up every day trying to be a role model is not my intention. If anything, I want to be a role model to my son and my new baby. They need a great mother that they can look up to and turn to for advice for the rest of their lives, and I’m doing my best!

To find out more about Nicole:

Find her posts about life and fashion at her website, and the Naturally Nicole podcast. Shop all her clothing lines at The Snooki Shop.

Posted in Celebrity Style, Editor's Picks, Events | Leave a comment