Author Archives: Beyond the Rack

Tips from A Real Life Bombshell Just in Time for Valentine’s Day!


A bombshell is a sultry, mysterious and stunningly beautiful woman who is loved by both men and women alike. She’s glamorous, commands attention and is welcoming all the same.

With a little help from Bar Paly, a real life Hollywood siren, turn yourself into a bombshell this Valentine’s Day. Bar, a Russian-born Israeli actress and model, has acted with the likes of Mark Wahlberg, Dwayne Johnson, Jon Hamm, Liam Neeson and Julianne Moore. With three new movies coming this year, keep an eye on this up and coming starlet.

Check out what Bar has to say on becoming a bombshell in this intimate Q & A.

Where do you find the inner confidence to flaunt your femininity and sexy side? Does it come naturally or is it something you had to work on?

Answer: Honestly, I don’t really think of my self as “sexy”, but I do appreciate the compliment. I think the trick for me is that I just really love being a woman. I adore feminine things, like dresses, heels, hair and makeup. In business, there is no stopping a determined woman. I find women strong and inspiring. I mean, we do it all! And we do it with grace and compassion while wearing 5 inch heels! So, I guess embracing my femininity gives me confidence, and confidence is always sexy. To put it in the words of the ultimate bombshell, Marilyn Monroe: “I don’t mind living in a man’s world as long as I can be a woman in it.”

What are your best tips for women to turn ourselves into a bombshell?

Answer: I am a huge believer in the right undergarment. The right bra will do wonders to your shape. That’s the reason I own so many different cuts and styles. Clothes just lay different on the body with the right underwear. With a deep V cut top I wear a good Plunge bra, with a scoop or square neck I recommend Balconette bras, with high neck tops I wear a Minimizer bra (to not look too top heavy), and a strapless bra that works well is a must in every women’s wardrobe.  Invest in a few good, differently shaped bras and see your outfits transform! Besides, having a nice undergarment on will always give you that extra oomph.

I had the wonderful opportunity of recently spending time with you in LA, and you couldn’t be sweeter. Do you ever feel you are judged solely by your looks?

Answer: Thank you! Hanging out together in LA was definitely fun! When it comes to people judging me on my appearance, there’s not much I can do. Maybe it’s human nature, but until you meet someone and have a conversation with them it’s tough to really know what they’re about. For those that do judge me based solely on my looks, I can only hope they change their opinion when they meet me. In my years in the fashion and entertainment industries I’ve met many beautiful women, and I can tell you that physical beauty alone does not get you very far. On the other hand, brains, kindness and compassion are always sexy! Be smart, be nice to others and yourself (we all forget that last part sometimes), take joy in life, and be passionate about what you do. That’s what people gravitate towards, and what defines true beauty.

This is one we all want to know – what’s the perfect face and body position for taking a pic (or selfie!)? Is there something you do specifically to make sure the photo turns out well?

Answer: I think the key to taking a good photograph is understanding your light source. If it’s a bright, straight-on light, like a camera flash, it usually flattens the image and makes every thing look very two dimensional. So with those photos you don’t want to be facing the camera straight on, because it’ll make you look wider, since the natural curve of the body will be erased by the flash. Turn a little bit sideways with your hips, but keep your chest toward the camera. This pose will make you look slimmer in those types of photos. Avoid taking photos when the light source is directly above you. This will always create unflattering shadows on the face. To erase those, just tilt your face up so the light is hitting your face more evenly, and take the picture holding the camera slightly above your face. Ideally, the best “beauty light” is always day light, but not harsh sun light. Direct day light coming from a window as the only light source will look beautiful. Always face that light when possible, it’s a very good trick.


Finally, with several movies coming in 2015, we’d love to know what do you do to prepare for filming – mind, body and soul?

Answer: I landed roles in some great projects over the last year and I could not be more excited to share them with you.  All the characters are so different, and I had a blast with each and every one of them.  I got to play a futuristic femme fatal spy in Mark Polish’s “Headlock” opposite Dianna Agron and Justin Bartha, a hilariously oblivious model in Judd Apatow’s “Trainwreck” starring Amy Schumer, in “Sons Of Anarchy” veteran David Labrava’s “Street Level” I play a homeless heroin addict, and in Aaron Kaufman’s thriller “Urge” (Pierce Brosnan) I got to play Denice, a good girl who turns bad after partying on a new drug that unleashes the users secret urges with lethal consequences.  While all the roles are very different, my preparation on each is the same.  Most of my process is character work.  Finding out what motivates my character?  Who are they? What do they want?  I also love figuring out a character’s wardrobe and look, because those directly influence the character’s physicality.  For example, you just walk different wearing high heels than you do wearing flip-flops, the same way you hold things differently after a brand new manicure.  Other times a characters wardrobe can reflect their inner characteristics or mood.  All those details really matter to me when building a believable character.  I also find it very inspiring watching other actor’s work.  When I watch a great performance, it gives me the courage to make braver choses and try to elevate my work to the level of my piers. My mantra is: It’s better to fail spectacularly than play it safe and be boring!

Keep in touch with Bar Paly through Instagram, Facebook and Twitter.

Have some of your own tips? Share them with us here or on Facebook!

Valentine’s Day Giveaway: 5 X $100 WaySpa Gift Cards


Valentine’s Day is just around the corner, and what says “I love you” more than a nice relaxing day at the spa? Team BTR wants to make sure you’re pampered for the special day, so we’ve teamed up with WaySpa to give away five (5!) $100 gift cards to make this Valentine’s Day the ultimate in relaxation.

WaySpa is an online spa marketplace where you can find great deals at over 2000 spas worldwide. So no matter where you live, you’re sure to find a spa accepting WaySpa gift cards.

So how do you get lucky enough to win? All you have to do is shop ANY BTR event from now until the 25th and you’re automatically entered for your chance to win. Shop your way to serene relaxation.

Happy shopping and good luck!

Paddington Bear is Here!


Everyone’s favorite British, raincoat wearing, marmalade eating bear is coming to the big screen in Canada this weekend and here at BTR we could not be more excited. Not only for the movie, but also because you will be able to shop all kinds of Paddington Bear Apparel for your little ones! We’ve got adorable UK inspired gear for girls and boys just in time for the big premiere.

Shop the charming collection featuring Paddington Bear inspired rain gear: hat, slicker and wellies to match! Or dress them up with British pride in these cute tees that feature Paddington Bear’s iconic face.

Paddington Bear can now be everywhere. Get in the spirit and shop now!

72nd Golden Globes: BTR’s Red Carpet Recap


The 72nd Golden Globe Awards were last night and as per usual, the stars got all dolled up for the yearly party. As is tradition, the day after the Globes means one thing and one thing only: who rocked the red carpet and who, well didn’t. We’ve got our top 5 best and worst dressed picks from the Globes 2015!

Who Rocked?


1.  Diane Kruger in Emilia Wickstead – She kept it simple yet stunning in this silver crew neck gown. Can the lady do any wrong?

2.  Julianne Moore in Givenchy Couture – The ombre gown was simply spectacular from the neckline down to the feathered bottom.

3.  Kate Beckinsale in Elie Saab – She did the v-neck in a classy and flattering way and we loved the way the lower half of her dress flowed.

4.  Chrissy Teigen in Zuhair Murad – Chrissy brought a subtle splash of color onto the carpet in her curve hugging intricately beaded gown.

5. Emma Stone in Lanvin – The pantsuit was a total hit in our books, simple and classy but with a bit of edge from the glitter and of course, that bow!

Who Flopped?


1. Kristen Wiig – We’ll call it peasant-style table cloth.

2. Claire Danes – Babushka doll? Fringe carpet?

3. Kate Mara – Maybe the dress would have been nice WITHOUT THAT BELT.

4.  Zosia Mamet – Why did she not want to wear something flattering?

5.  Kerry Washington – Not sure she could even move in this one…

Who were your faves and biggest flops? Share them in the comment section below!

Dress Up Your Leggings

Leggings have defined themselves as a wardrobe essential for women everywhere. And even though we love to wear them and wear them often, they still can’t seem to shake their reputation for falling into the category of casual loungewear. But here’s the truth: they don’t need to just be for running errands or brunching.

We’ve picked some stellar BTR items to help you jazz up your look next time you want to hit the town in leggings! And we’re featuring them on the Today Show this morning!

When dressing up leggings, think fun patterns like this Donna Fashions snake print tunic: 


Make your look standout with a statement piece like this gold beaded Ms Finch blazer:


Or go classic with a twist, like this Miss Matmazel blouse with a sequined pocket:


These select pieces are just some examples of ideas that you can shop on our site today!

New to BTR: Hero Goods


Introducing a new and noteworthy brand sure to impress – Hero. Their environmentally conscious briefcases, wallets and travel bags look like the finest of luxury leathers, but are actually made from animal-free materials.

The embrodermic material is a breathable and hypoallergenic leather substitute that is designed to look and feel like the real thing. It’s soft to the touch, can withstand rugged use, and easy to maintain.

The person sporting these wares shows they care about future generations, as well as the world around them. Even more impressive, these stylish goods showcase fine craftsmanship and quality materials, and are right on trend. In our opinion, that definitely makes this brand heroic.

Make your man a hero this holiday and shop the collection now!

Fashion Saturdays: More Holiday Looks for BTR


It’s our second week of Fashion Saturdays and this week Gabby got glam for the holiday office party look!

Week 2: Ready for Your Holiday Office Party


You know how to dress for the daily 9 to 5, and how to dress for a night out. But what happens when those 2 worlds collide? Three words… holiday office party.

Fret no more – we’ll have you looking chic and party-ready without going over the top. Remember, even if it’s at a venue, it’s still a party with your colleagues, supervisors and bosses, so you want to keep it classy. A cocktail dress is always a safe bet, like the faux wrap Fay dress from Amelia.


We’ve paired this flattering frock with a BCBGeneration patterned clutch for a little pattern-pop.


Finally we accessorized it with a gold and jade B&B Couture statement necklace.


Finish the look with a classic black pump and you are ready to chin chin with the whole office!

Shop the look now for stress-free party flair. Happy holidays!

PayPal Holiday Contest!

Paypal holiday contest - rules

PayPal Terms:

No Purchase Necessary. Void where prohibited. Contest begins at 12:00:00 AM Eastern Standard Time (ET) on December 3, 2014 and ends 11:59:59 PM ET on December 17, 2014 (the “Promotion Period”). Open to legal residents of Canada who are the age of majority in their province or territory of residence, who are physically located and reside in Canada and who are confirmed registered members of at the time of entry (“Eligible Participant”). For Official Rules, go to

Conditions de PayPal:

Aucun achat requis. Nul où la loi l’interdit. Le concours débute à minuit heure normale de l’Est (HNE), le 3 décembre 2014 et se termine à 23 h 59 s HNE le 17 décembre 2014 (la « période de promotion »). Ouvert aux résidents légaux du Canada qui ont atteint l’âge de la majorité dans leur province ou territoire de résidence, qui sont physiquement situés et habitent au Canada et qui sont des membres enregistrés confirmés de au moment de leur participation (un « participant admissible »). Pour voir le règlement officiel, consultez

Sponsor: PayPal Pte. Ltd., 500 King St W, Suite 200, Toronto, Ontario M5V 1L9.

Happy Shopping!



‘Tis the season to be jolly and above all, generous. And that’s just what our founder and CEO, Yona Shtern, felt too. Yona wanted to thank some of our best and most loyal customers by surprising them with a special holiday surprise. Because, after all, it’s customers like these ladies who have helped our business grow and improve over time. Yona and team BTR set out to say thank you…and this is what happened.

With such priceless reactions, share the feel good video with family and friends (and use our hashtag, #BTRHolidaySurprise) to spread the cheer. And of course, keep shopping. You never know, it could be YOU next time!

Happy holidays from Team BTR!

Sweater Weather: What’s Your Style?


Sweater season has arrived! Fortunately brands are seemingly just as into sweater weather as we are, and they’re making the once chunky cold barriers chic, fashionable and ready-to-wear in a wide range of weights and materials. Here at BTR HQ, we’ve been scouring the brands to bring you the best sweaters of the season.

Here are some of our DO’s for sweater season:

1. Layer, layer, layer: one of the best things about wearing a sweater is that you can and should layer them. Whether you wear a blouse, turtleneck, tee or cami underneath, the options are boundless.

2. Timeless staples: every wardrobe needs a few classic staple sweaters. Choose a simple shape and style with a modern fit, like a crew neck or shallow V. We suggest black, a camel and a grey for multiple wear options.

3. Be colorful: just because it’s getting darker out, it doesn’t mean you wardrobe has to follow suit. Explore both bright pops of color and paler, softer shades to add interest to your ensemble!

4. Variety is the name of the game: there are SO many styles of sweaters, including pull-overs, cardigans, turtleneck, zip-up, cableknit crewneck, v-neck, cropped, oversized…basically, don’t limit yourself to just one look.

5. Different dimensions: from heavyweight or lightweight and everything in between, the modern sweater comes in a multitude of fabrics. Explore options in wool, cotton, cashmere and blends to find the one that’s just right for you.

6. Dress them up: sweaters aren’t just for lounging or brunching, they’re also great for the office, dinner out or a holiday party! You can dress them up with jewelry, pair longer ones with tights and wear them as a dress, or find one with sparkle for a fancier affair.

So time to start exploring and look forward to the chill. With this season’s fresh new crop of sweaters, it’s bound to be a successful harvest! Shop all the looks now.