Category Archives: Tips & Trends

What to wear to the office: the dos and don’ts

Presumably you were hired for your skills and not your awesome fashion sense. That being said, never underestimate the importance of how you present yourself: people inevitably attribute certain qualities to certain styles, so might as well put some thought … Continue reading

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2011 summer trend: bold, bright, beautiful colors

With winter safely behind us and summer just around the corner, I declare it official: grey is so passé. So STEP AWAY from that charcoal-toned cardigan you’ve worn day in and day out for the past six months, and embrace … Continue reading

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Invite friends. Win $1000 for two. Take Mom shopping.

Already found the perfect Mother’s Day gift? Consider this icing on the cake. You and your mom could each win a $500 shopping spree* at Beyond the Rack to build the wardrobe of your dreams. All you need to do … Continue reading

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Tie Up The Cure: fashion with heart

Some stories are heartbreaking. Some are inspiring. On April 14, 2010, Fred Ziano lost his fiancée, 29-year-old Candice Rahal, to lung cancer after a 2-month battle with the disease. As a way of honoring her, Ziano turned tragedy into triumph … Continue reading

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Spring trends: from the runway to BTR

Ah, Spring. Bicycles everywhere. The smell of freshly-cut grass. Music blasting from cars. And fashion, fashion, and more fashion. You’ve stored away those ravaged, worn-in boots and you’re ready to go shopping, show some skin, and slip into some eye-catching, … Continue reading

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Prom: a night to remember

It’s one of the most memorable events in a young girl’s life. It’s a time she gathers with her best friends, remembers her high school years, and gears up for her exciting future. But we all know it comes down … Continue reading

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Vintage Louis Vuitton: luxury with a history

Brace yourselves, BTR shoppers. You asked, we listened. And now the time has come. Louis Vuitton is making its big debut at Beyond the Rack. Of all the more notable fashion houses, there is one that stands apart and continues … Continue reading

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Behind the Screen: a peek at stylish BTR employees

BTR Position: Head Stylist As a stylist, Athena knows a thing or two about pulling together fabulous outfits for BTR photo shoots. She creates the looks from head to toe, showing us all how to best mix and match our … Continue reading

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Mother’s Day tips from Kris Jenner, momager extraordinaire

She’s the mama of all celebrity mamas. She is a self-proclaimed momager. And she’s a force to be reckoned with when it comes to her mighty Kardashian clan. She is none other than Kris Jenner, mother of TV glam girls … Continue reading

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GARDEN PARTY: spring florals

In case you hadn’t heard, floral prints scream springtime fashion. It’s a not-so-unknown seasonal secret that all designers, big and small, bank on from one year to the next. In the 2011 D&G spring-summer collection, for example, the famed designers … Continue reading

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